STONE WARD ADVERTISING  Community Manager  October 2016 - present

       - Develop and execute social media strategies for clients across platforms:                Facebook, Twitter, Pinterest, Instagram, LinkedIn, Google+, and YouTube.
       - Write, plan, schedule, and monitor social media posts using Sprout Social,                Google Sheets, Google Docs, Canva, and Analytics
       - Integrate processes and strategies across other Stone Ward departments to            ensure the success of a client’s overall integrated marketing efforts
       - Communicate and maintain relationships with clients to reach target markets          and build each brand

       - Develop, manage, track and monitor conversations of consumers for clients             across social platforms
       - Coordinate day-to-day activities of social media profiles; includes customer             service representation, brand advocacy, community outreach, and reputation          management
       - Craft strategic and creative content and copy for clients on social channels
       - Monitor and measure impact of social campaigns while building reports for            clients and Stone Ward departments 
       - Implement social trends, new products, and services into strategies to keep            the Stone Ward Digital Team equipped with the best tools and knowledge for          the agency and our clients 

INUVO  Marketing Intern  August 2016 - October 2016

        - Built online ad campaigns in display and social media marketing
        - Performed campaign maintenance, adjusted ad strategy and improved

          performance based on analytics
        - Utilized SEM Marketing including Google Adwords and Bing Ads
        - Assisted Campaign Managers in various projects

        - Wrote ad copy for campaigns
        - Conducted campaign research and reviewed campaign analytics

 

STONE WARD ADVERTISING  Social Media Intern  June - August 2016

       - Managed 10 of Stone Ward's clients social channels

       - Traveled to Ocala, Florida to execute client's 50th Anniversary Celebration

         including all activities, contests, Facebook LIVE broadcasts, and posts across            all social media platforms using Sprout Social, boosted post engagement by            416% to 60,496+ people, generated videos with 16,800+ views and 542,335    

         impressions

       - Created Magic Springs Pokémon Go event in under 3 days managed social

         and boosted daily sales by over $5,000 increasing park attendance by 40%

       - Ran all social media platforms for the Venture Center Global Investor Day at the              Clinton Presidential Center

       - Created client's social calendar for full year across platforms

       - Pitched fully developed campaign ideas to clients to reach their target market

PREZI  Presenter and Brand Ambassador 2015

       - view my Prezi gallery

       - designed and led workshops for students, faculty, alumni, and staff, with

         audiences of 40+

       - curated Facebook page publicizing workshops

View my Resume

View me on LinkedIn

Questions?  Contact Me.

      - Developed and presented semester analyisis of Chick-fil-A's 

        Cow Campaign on InDesign

      - Developed and presented case study of Krispy Kreme 

      - Published blog series featured by UALR

      - Awarded scholarship to curate the Study Abroad Blog for UALR

      - Contributed to editing and photography of the UALR 2014

        Viewbook recruitment materials mailed to 25,000 students

      - Freelance social media start-up for Hillcrest Designer Jewlery

- Formed and presented UALR Recruitment Presentation 

  viewed by all prospective students
- Team Leader for @ualrsmc social media project for UALR 

  created and presented bi-weekly progress reports

- UALR News Release 

- News Release ACASA

- UALR Business Advertisement

- AUCC Brochure Copy

- Sprout Social, Hootsuite, Iconosquare

- Facebook LIVE, Facebook, and Twitter Analytics

- Adobe InDesign
- Adobe Photoshop Lightroom
- Prezi, PowerPoint, Sli.do
- Digital photography
- Develop and present dynamic visual presentations

- Designed personal website for photography

  business, maintained blog and online portfolio 

- Instagram Headquarters Suggested User 2014

- Chancellor Leadership Corps Scholar 2013-2017

- International Association of Business Communicators    

  Scholar 2016

- Jay Friedlander Scholarship 2015
- Jerol Garrison Journalism Scholarship 2014

- Arkansas Democrat Gazette Scholarship 2014